Scott,
Unfortunately I was not successful in locating a separate .exe other than the launcher .exe..
I did a fair amount of google search to see if anybody had been able to get SF2 to work with Oculus and this is the only post I found: http://combatace.com/topic/82165-will-sf2-be-compatible-with-oculus-rift/
Not much information in this post but if we believe this guy, he was able to get it to work…
Hopefully Ralf will get back to us with some good news.